In recent editions of the Paraguayan economic newspaper 5 Días, one topic has been highlighted in particular: the real estate sector in Paraguay has accelerated significantly in recent months — so much so that the country has now appeared on the radar of international investors. While the market was once dominated mainly by local developers, a broader interest is emerging: international companies, regional funds and private investors are increasingly incorporating Paraguay into their strategic plans.
THE REAL ESTATE SECTOR IN PARAGUAY: HOUSING, OFFICES AND NEW URBAN AREAS
Developers who participated in the Real Estate Forum in Asunción described a situation in which several trends are reinforcing each other. Demand for housing continues to grow, not only in the mid-range segment but also in higher-end projects.
Asunción, in particular, is visibly transforming: new axes along the main traffic routes are becoming denser, empty lots are being developed, and older buildings are giving way to modern complexes. For developers, this is a sign that Paraguay is leaving behind its phase as a “niche market” and entering a phase of structured, sustainable growth.
INTERNATIONAL RECOGNITION: PARAGUAY IN GLOBAL RANKINGS
Another point highlighted in the reports is a study by the international network Global Remax, which listed Paraguay among the “most promising real estate locations” in its latest global review. The country was placed alongside several European markets — a result that surprised many in the industry.
This ranking is based on several factors:
- relatively stable macroeconomic conditions
- continued population growth in Greater Asunción
- attractive purchase and construction costs compared with the region
- increasing interest from institutional investors
- This combination positions Paraguay as a market that cannot be ignored in the coming years
THE REAL ESTATE SECTOR IN PARAGUAY: WHY NOW IS AN IDEAL TIME TO INVEST
Current conditions in Paraguay’s real estate sector make the country especially attractive for private investors. Prices remain accessible, new neighborhoods are emerging, and demand continues to rise year after year.
For many investors, this moment is appealing because the development is visible — yet far from complete. Those who invest now in apartments or small units can benefit from the value appreciation expected in the coming years and from the growing professionalization of the sector.
AIRBNB AS A GROWING BUSINESS MODEL IN ASUNCIÓN
One segment experiencing especially dynamic expansion is short-term rentals through platforms such as Airbnb. Demand for furnished apartments is increasing due to rising international tourism and growing business travel to Asunción.
This makes the following investment types particularly attractive:
- small to medium-sized apartments in central locations
- newly built units with good amenities
- apartments in buildings offering shared facilities (pool, gym, co-working, lobby)
Why Airbnb is so attractive in Paraguay:
- High occupancy rates in many districts
- Travelers prefer modern apartments with strong internet connectivity
- Business travelers often stay for several weeks — significantly more profitable than long-term rentals
- Competition is still moderate while the market continues to grow
Many investors use a property management company — such as ParaguayProfis EAS — that takes care of everything: key handover, cleaning, guest support, and even the complete management of bookings. This allows for an almost “passive income” without the need to live in Paraguay yourself.
CONCLUSION
The reports from 5 Días portray a country whose real estate sector is growing faster than many expected. Decision-making is becoming more professional, projects are more ambitious, and international visibility is increasing.
Combined with the booming short-term rental market, this creates a rare opportunity: moderate entry prices, rising urban demand and a growing market for furnished apartments. For investors seeking a long-term project — whether for personal use, rental income or specifically an Airbnb strategy — Paraguay offers an exceptionally promising moment to enter the market.
If you would like more information about investment opportunities in Paraguay’s real estate sector or need assistance in selecting suitable projects, we at ParaguayProfis are happy to advise you personally.